JPS Identifcation Standards
Basic System
Mark
In order to express the characteristics of a steel manufacturing enterprise specialized in steel packaging binders, the enterprise specialized in steel packaging and technology power were emphasized by showing the image of circled “P” of JPS in English
Use of Mark Colors
The color usage of JPS is composed of the colors used in the logo, is the base of all the media colors of the enterprise and is an important factor that determines the reliable color image in visual communication. The color use expression shall be made in spot colors or designated colors in principle and flexibly adopted depending on characteristics of the application medium.
RED M80% +Y 95% / ORANGE M50% +Y 100%
BW / white
BW / GRAY 60%, 40%
Colors
The exclusive colors of JPS consist of the colors utilized in the logo. The exclusive colors are the basis of all media colors of the Company and it is an important factor that determines the reliable color image in visual communication. Expression of exclusive colors is expressed in spot color or 4 primary colors in principle, and flexibly adopted depending on characteristics of the application medium.
Secondary colors
The secondary colors of JPS form the basis of all media colors of the Company together with dedicated colors and an important factor that determines the reliable color image in visual communication. Expression of secondary colors is made by spot colors in principle and flexibly adopted depending on characteristics of the application medium.